Tools of the Podcast Trade w/J. Rosemarie Francis 4n4d3s

Summary In this episode, I discuss the challenges and rewards of starting a podcast. How podcasting not only impacted my life positively but also the lives of others. I talked about sharing personal stories and experiences that helps me as a podcast host to heal.  Reflections of my own journey and growth I've experienced through podcasting, exposes the immense benefit of answering the call to share your message via a podcast. Podcasting helps the host. But more importantly, it helps listeners. I encourage aspiring podcasters to overcome their fears and share their messages with the world. Takeaways 85% of podcasters fail after 10 episodes. Starting a podcast can be a struggle. Podcasting helps in personal growth and development. Meeting people from around the world is a unique experience. Podcasting can be a tool for self-discovery. Sharing stories can help others heal. Imposter syndrome can hold you back from your dreams. There is someone waiting to hear your message. Don't let your dream die inside you. You can make a difference by sharing your story. Tired of trying but failing to start your podcast? Have you started but it seems like an uphill battle?  my free guide, Start Your Podcast Now and learn the basic foundation that will help you launch your show. Now. Do you have questions about podcasting? Book a free call with me and let's sort out the knot that's been tangling up your dream. Book here now. Send us a text the show ===================================== 👉Helpful Resources: Learn the best tool to market your podcast. the One Funnel Away Challenge Now: https://www.podcubator.com/one-funnel-away Start Your Podcast Quick Start Guide: https://www.podcubator.com/start-your-podcast-now-free-guide my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://www.podcubator.com/selling-online-challenge Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure: This podcast is NOT sponsored. Some links are links. If you buy a product using one of the links, I may earn a small commission at no extra cost.

Summary In this episode, I discusse the importance of defining your ideal podcast avatar, or podcast listener, to create engaging content that resonates with a specific audience. I emphasize the need to niche down in a competitive podcasting landscape and I provide strategies for understanding the needs and desires of your ideal listener. By focusing on one person, podcasters can generate relevant content, attract the right guests, and ultimately grow their audience. Takeaways If your podcast is for everyone, you could end up creating content that nobody cares about. You have an edge with your unique perspective. Define your ideal audience, defining your podcast avatar. When you know who you are speaking to, you never run out of episodes. Don't try to get everybody to listen to your podcast. You will be able to create more engaging content. Your message will reach a wide group of people. Determining who your ideal podcast avatar is doesn't confine you. Visualize that individual, your ideal listener. You found your audience when they say, "I needed to hear that." your free worksheet, 50 Questions to Define Your Ideal Podcast Avatar (IPA) Watch @ToolsofthePodcastTrade for more tips and strategies for starting and growing your podcast. Send us a text the show ===================================== 👉Helpful Resources: Learn the best tool to market your podcast. the One Funnel Away Challenge Now: https://www.podcubator.com/one-funnel-away Start Your Podcast Quick Start Guide: https://www.podcubator.com/start-your-podcast-now-free-guide my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://www.podcubator.com/selling-online-challenge Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure: This podcast is NOT sponsored. Some links are links. If you buy a product using one of the links, I may earn a small commission at no extra cost.

In this conversation, Alex Thoric shares insights on the importance of vision and persistence in entrepreneurship, drawing parallels between his experiences as an athlete and a marketer. He discusses the challenges of staying focused in a noisy digital landscape, the evolving role of marketing funnels, and the transition from providing services to focusing on education. Alex emphasizes the significance of setting clear goals and investing in oneself, while also offering practical advice for aspiring podcasters. Takeaways Vision is crucial for success in any endeavor. Persistence is key, like a river cutting through rock. Staying focused is increasingly challenging in today's world. Digital marketing requires understanding and utilizing the right tools. Funnels are evolving; direct conversations can be more effective. Transitioning from service-based to educational models can be challenging. Investing in personal development yields the best returns. Setting short-term and long-term goals is essential. Breaking down yearly goals into quarterly objectives enhances focus. Utilizing AI tools can provide valuable insights and guidance. Connect with Alex: Website | Building Income on Demand podcast | LinkedIn Bio: Alex Thoric founded a results-driven marketing agency and is a co-founder of Building Income on Demand. A seasoned digital marketer, he has boosted growth for spas, gyms, coaches, consultants, real-estate pros, and restaurants by building automated marketing systems and content “machines” that let owners hustle less and earn more. Outside the office, Alex is a devoted sports fan and a 2nd-degree black belt who has practiced Taekwondo for 15 years—including running his own school. Are you struggling to start your podcast? Grab my free guide, "Start Your Podcast Now" and don't let confusion stop you from getting your show on the air.  Ask me anything about podcasting. Book a free call with me here Send us a text the show ===================================== 👉Helpful Resources: Learn the best tool to market your podcast. the One Funnel Away Challenge Now: https://www.podcubator.com/one-funnel-away Start Your Podcast Quick Start Guide: https://www.podcubator.com/start-your-podcast-now-free-guide my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://www.podcubator.com/selling-online-challenge Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure: This podcast is NOT sponsored. Some links are links. If you buy a product using one of the links, I may earn a small commission at no extra cost.

Dr. Rhonda Parker-Taylor s Tools of the Podcast Trade to discuss how authentic storytelling, clear personal values, and emotional intelligence skills fuel both life success and podcast growth.  She shares her journey from small-town Indiana to author, EQ trainer, and 100-time podcast guest, explaining why purposeful gratitude and daily intention help anyone, especially podcasters, turn rough seas into smoother sailing. Key Takeaways Story First, Metrics Second – Listeners return when every episode delivers a clear, helpful story; chase value, not guest follower counts. Emotional Intelligence Outranks IQ – Self-awareness, stress-management, and interpersonal skills predict success more than raw intellect. Define Your Values & Boundaries – Knowing what you believe lets you act like a decision-maker instead of defaulting to servitude. Gratitude Builds Resilience – List three things you’re grateful for each day for 31 days to train a positive, solution-oriented mindset. Crossroads Are Inevitable – Like the characters in her novel Crossroads, everyone faces critical choices; intentional actions decide whether those moments propel or derail us. “There is no skilled sailor who hasn’t faced rough seas.” – Dr. Rhonda Parker-Taylor Connect with Dr. Rhonda: Website: https://www.rondaparkertaylor.com Instagram: https://www.instagram.com/rhondaparkertaylor/ LinkedIn: https://www.linkedin.com/in/rhondaparkertaylor/ Grab a copy of her book, Crossroads, on Amazon Ask me anything about podcasting. Book a free consultation with me: https://www.connectwithjrosemarie.com/schedule/free-consultation Want to be a guest on Tools of the Podcast Trade? Use this link to schedule an interview: https://www.connectwithjrosemarie.com/schedule/tools-of-the-podcast-trade-interview Send us a text the show ===================================== 👉Helpful Resources: Learn the best tool to market your podcast. the One Funnel Away Challenge Now: https://www.podcubator.com/one-funnel-away Start Your Podcast Quick Start Guide: https://www.podcubator.com/start-your-podcast-now-free-guide my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://www.podcubator.com/selling-online-challenge Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure: This podcast is NOT sponsored. Some links are links. If you buy a product using one of the links, I may earn a small commission at no extra cost.

In this episode, Robert Downey, Co-founder of Simply Be Found,  explains how voice search and AI-driven indexing revolutionize how small businesses and podcasters get discovered online. He offers powerful insights on schema, content creation, and the future of SEO, urging creators to adapt quickly or risk being left behind. Robert also shares practical tips for leveraging schema, blogging, and raw video content to increase organic visibility without relying on paid ads. Key Takeaways 01:58  AI Search Will Disrupt Traditional SEO: The way we know Google search is dying… AI search is replacing it. No ads, no typical SEO rules. 03:57  Schema is Critical for Discovery:  Podcasters and business owners must use schema markup to help AI and voice search understand who you are and who your content is for. 05:35 Voice Search Registration is a Must: Robert helps businesses get listed on 500+ networks, including Alexa, Siri, and Bixby, that’s your modern-day Yellow Pages. 15:25 Create Content From Client Work:  After every job, record a short video explaining the problem you solved. it. Repurpose it. 20:08 Raw > Perfect: People Want Realness: AI can create polished podcasts, but people crave the human connection. Don’t be afraid to be real. Bio: Rob Downey is the co-founder of Be Found, a platform dedicated to helping small businesses grow their online presence and connect with local customers. With over 30 years of experience in digital marketing and SEO, Rob focuses on simplifying complex marketing tactics to make them accessible and effective for small business owners.  Connect with Robert: YouTube | Website Haven't started your podcast yet? What are you waiting for? Grab my free Start Your Podcast Now guide and get guidance on how to start a podcast today: https://www.podcubator.com/start-your-podcast-now-3for2 #AIvoicesearch #schemaforpodcasters #podcastdiscoverability #SimplyBeFound #howtouseschemamarkup Send us a text the show ===================================== 👉Helpful Resources: Learn the best tool to market your podcast. the One Funnel Away Challenge Now: https://www.podcubator.com/one-funnel-away Start Your Podcast Quick Start Guide: https://www.podcubator.com/start-your-podcast-now-free-guide my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://www.podcubator.com/selling-online-challenge Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure: This podcast is NOT sponsored. Some links are links. If you buy a product using one of the links, I may earn a small commission at no extra cost.

Business Coach, Scott Beebe, shares his expertise and insights to challenge us to write our vision down. He breaks down why chaos creeps in when purpose is absent and how you can build a powerful, profitable show by getting radically clear on your mission, process, and people.  If your podcast feels like a hobby, but you want it to be more, this episode is for you. Key Takeaways Purpose is foundational — chaos in business and podcasting often stems from a lack of clearly articulated vision, mission, and values. Write it down — whether you’re a business owner or podcaster, if your vision isn’t written, it doesn’t exist. Podcasting is business — hobby podcasts are valid, but if you want results, treat your show like a business with systems for people, process, and profit. Clarity reduces chaos — distractions, misalignment, and burnout are symptoms of not knowing why you're doing what you're doing. Your audience follows your clarity — when your purpose is clear, the right people will find and follow your podcast. “And the LORD answered me: “Write the vision; make it plain on tablets, so he may run who reads it. For still the vision awaits its appointed time; it hastens to the end—it will not lie. If it seems slow, wait for it; it will surely come; it will not delay” (Habakuk 2:2-3) Connect with Scott: https://www.businessonpurpose.com/ask  Podcast: My Business on Purpose X: https://twitter.com/scottbeebe Instagram: https://www.instagram.com/mybusinessonpurpose/ Bio: Scott Beebe works with business owners and their key leaders, building systems, processes, and purpose using the Business On Purpose Roap to liberate businesses from the chaos of working IN their business and help them regain their lives. Scott, Ashley, and their three children live in Bluffton, SC (outside of Hilton Head) and spend most of their time on the water. Starting a podcast can be chaotic. Get clarity! Grab a free copy of Start Your Podcast Now and begin your podcasting journey today. Send us a text the show ===================================== 👉Helpful Resources: Learn the best tool to market your podcast. the One Funnel Away Challenge Now: https://www.podcubator.com/one-funnel-away Start Your Podcast Quick Start Guide: https://www.podcubator.com/start-your-podcast-now-free-guide my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://www.podcubator.com/selling-online-challenge Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure: This podcast is NOT sponsored. Some links are links. If you buy a product using one of the links, I may earn a small commission at no extra cost.

What if the secret to growing your podcast wasn’t better tools or big guests but storytelling your audience can’t stop thinking about?  In this episode, I’m breaking down exactly how to craft compelling podcast stories that not only engage but create loyal listeners who keep coming back for more.  02:08 Start With a Hook Instead of saying, “Today we talk about health,” try something intriguing like, “Ever wondered how one small habit could transform your life?” Hooks create curiosity and increase retention from the start.  04:15 Be Authentically You Share real-life experiences — triumphs, failures, and even procrastination moments — to build trust and relatability with your audience.  08:25 Always Include a Clear Call to Action Send us a text the show ===================================== 👉Helpful Resources: Learn the best tool to market your podcast. the One Funnel Away Challenge Now: https://www.podcubator.com/one-funnel-away Start Your Podcast Quick Start Guide: https://www.podcubator.com/start-your-podcast-now-free-guide my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://www.podcubator.com/selling-online-challenge Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure: This podcast is NOT sponsored. Some links are links. If you buy a product using one of the links, I may earn a small commission at no extra cost.

Carol Kabaale shares her journey from a corporate job in hospitality to becoming the founder of her own marketing agency focused on ad strategy and email list growth.  Driven by burnout and a desire for more freedom and presence in her personal life, Carol made a bold leap, quitting her job and pursuing certification in marketing. She now specializes in helping female coaches and podcasters build sustainable businesses beyond social media by creating intentional email marketing systems.  Carol emphasizes mindset shifts, trusting one's intuition, and building owned audiences rather than relying solely on social platforms. Key Takeaways with Timestamps (02:08) – Taking the leap: Carol quit her job without telling anyone and pursued a marketing certification to create a more intentional and present life. (03:36) – Lesson in entrepreneurship: Early struggles included underpricing, lack of systems, and burnout—lessons that helped her build a sustainable business. (05:23) – Own your audience: Carol stresses building email lists and communities outside of social media, which she describes as “borrowed land.” (07:31) – Ad strategy for podcasters: She suggests starting with a brand awareness campaign using short-form content from podcast episodes, with a clear call to action leading to a lead magnet. (13:26) – Biggest challenge: Carol’s hardest lesson was learning to trust herself instead of relying on others or constantly seeking new certifications. 🧠 "What you don’t change, you choose." ~ Carol Kabale Connect with Carol:  Facebook ad readiness quiz - https://carolkabaale.com/quiz/ Website: http://carolkabaale.com/ Instagram: http://instagram.com/carolkabaale LinkedIn: linkedin.com/in/carolkabaale Send us a text the show ===================================== 👉Helpful Resources: Learn the best tool to market your podcast. the One Funnel Away Challenge Now: https://www.podcubator.com/one-funnel-away Start Your Podcast Quick Start Guide: https://www.podcubator.com/start-your-podcast-now-free-guide my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://www.podcubator.com/selling-online-challenge Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure: This podcast is NOT sponsored. Some links are links. If you buy a product using one of the links, I may earn a small commission at no extra cost.

In this episode, I share essential tips for unlocking podcast success. I emphasize the importance of defining success, niching down to target a specific audience, crafting engaging content through storytelling, ensuring good audio quality, maintaining consistency in publishing, and promoting the podcast effectively while avoiding burnout.  I conclude with a bonus tip about the value of creating an email list for direct communication with your audience. Takeaways Success in podcasting can be defined in various ways. Niching down helps target your ideal audience effectively. Crafting engaging content is crucial for listener retention. Mastering storytelling can enhance audience engagement. Audio quality matters, but don't strive for perfection. Consistency in publishing builds trust with your audience. Promote your podcast relentlessly to grow your reach. Avoid burnout by managing your promotion efforts wisely. Email lists are a valuable tool for direct audience communication. Consider mentorship for guidance in your podcasting journey. 00:00 Defining Podcast Success 03:02 Niche Down for Success 05:57 Crafting Engaging Content 08:53 Mastering Audio Quality 11:49 Consistency is Key 14:46 Promoting Your Podcast Effectively Grab my free tool which helps you determine your Ideal Podcast Avatar: https://www.connectwithjrosemarie.com/50-questions-to-determine-your-ipa Create a free podcast media kit: https://www.connectwithjrosemarie.com/podkit Take the Selling Online Challenge: https://www.connectwithjrosemarie.com/selling-online-challenge Send us a text the show ===================================== 👉Helpful Resources: Learn the best tool to market your podcast. the One Funnel Away Challenge Now: https://www.podcubator.com/one-funnel-away Start Your Podcast Quick Start Guide: https://www.podcubator.com/start-your-podcast-now-free-guide my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://www.podcubator.com/selling-online-challenge Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure: This podcast is NOT sponsored. Some links are links. If you buy a product using one of the links, I may earn a small commission at no extra cost.

Listen for a fun chat with Eric Melchor, the mastermind behind PodKit! In this episode, Eric shares his journey from a mediocre tennis player in Texas to a podcasting pro living in Romania. He’s not just about dad jokes; he’s also the founder of B2B Pod Pros, helping over 50 podcasters land their first sponsorship. Curious about how to create a stunning media kit without the hassle? Eric spills the beans on PodKit, a dynamic online tool that makes crafting your media kit a breeze—no more tedious Canva designs!  Tune in to discover how you can impress brands and streamline your podcasting process in just minutes. Don’t miss out on this insightful conversation! Connect with Eric: Podcast Network: https://b2bpodcastpros.com/ Create a Podcast Media Kit with Podkit Podcast: https://www.innovatorscanlaugh.com/ Subscribe and follow for expert tips and actionable strategies to start and grow your podcast.  Grab a free copy of my guide: Start Your Podcast Now Don't get stuck! Book a call with me if you have questions about podcasting.  Send us a text the show ===================================== 👉Helpful Resources: Learn the best tool to market your podcast. the One Funnel Away Challenge Now: https://www.podcubator.com/one-funnel-away Start Your Podcast Quick Start Guide: https://www.podcubator.com/start-your-podcast-now-free-guide my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://www.podcubator.com/selling-online-challenge Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure: This podcast is NOT sponsored. Some links are links. If you buy a product using one of the links, I may earn a small commission at no extra cost.

In this episode, I share some insights from my interview with fantasy author Joe Hilliard, focusing on the creative process of storytelling and the journey of aspiring podcasters.  If you don't want to miss the full interview follow this podcast on your favorite platform. The conversation emphasizes the importance of commitment, constructive criticism, and taking action toward your dreams, whether in writing or podcasting. I encourage you to engage with their audience.  00:00 Introduction to the Journey of Storytelling 02:32 Navigating the Publishing Landscape 04:55 Taking Action Toward Your Dreams Key Takeaway: Action Over Inaction: Do something towards your thing. Whether it's recording your podcast intro, writing about your topic, or guesting on other people's podcasts. Take action today toward your podcasting dreams. Your story is dying to be told. Be open to constructive criticism from others. Network with others in your field before launching. Identify where your audience is and engage with them. Action beats non-action in pursuing your dreams. Sometimes you just have to hit publish and start. "Jump and grow wings on your way down". ~ Les Brown Still struggling with trying to start your podcast? Grab a free copy of "Start Your Podcast Now" or book a call to get your questions answered. Don't waste time wondering what could have been. Take action now. Send us a text the show ===================================== 👉Helpful Resources: Learn the best tool to market your podcast. the One Funnel Away Challenge Now: https://www.podcubator.com/one-funnel-away Start Your Podcast Quick Start Guide: https://www.podcubator.com/start-your-podcast-now-free-guide my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://www.podcubator.com/selling-online-challenge Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure: This podcast is NOT sponsored. Some links are links. If you buy a product using one of the links, I may earn a small commission at no extra cost.

Summary In this episode, I share real strategies for aspiring podcasters who are not yet ready to launch their shows. I discuss the importance of building an online presence through social media and blogging, as well as tips to engage with the podcast community and develop your unique voice.  These are actionable tips to help you rewire your thinking and provide guidelines to build a runway for a successful podcast launch.  I wish I had known about this when I started my first podcast. Follow for more podcasting tips and resources. Takeaways Start posting about your podcast topic on social media. Create a podcast mission statement to define your audience. Writing a blog can help you articulate your ideas. Use tools like ChatGPT to generate content ideas. Engage with other podcasters by being a guest on their shows. Develop a podcast one sheet to promote yourself. podcasting groups to connect with others in your niche. Comment on posts to build your presence and credibility. Your unique perspective is valuable; share it freely. Chapters 00:00 Introduction to Podcasting Strategies 02:50 Building Your Online Presence 06:06 Engaging with the Podcast Community Mentioned:  Substack Medium Podcast One Sheet: Podcast Mission Statement: https://youtu.be/cYB8FARtwOE?si=liPhFrMzqX_VXYMA Determining Your Podcast Avatar: https://www.connectwithjrosemarie.com/50-questions Start Your Podcast Now Guide: https://www.connectwithjrosemarie.com/start-your-podcast-now-guide Book a call and ask me anything: https://www.connectwithjrosemarie.com/schedule/one-on-one-qa Send us a text the show ===================================== 👉Helpful Resources: Learn the best tool to market your podcast. the One Funnel Away Challenge Now: https://www.podcubator.com/one-funnel-away Start Your Podcast Quick Start Guide: https://www.podcubator.com/start-your-podcast-now-free-guide my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://www.podcubator.com/selling-online-challenge Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure: This podcast is NOT sponsored. Some links are links. If you buy a product using one of the links, I may earn a small commission at no extra cost.

Are you hesitating to start your podcast due to fear or uncertainty" because it can only hinder your progress. Taking the Leap (10:55) – I encourage you to stop hesitating, take action, and share your unique story.  Thanks for ing my podcast. If you need guidance to start your podcast or if there’s one thing that keeps bothering you and keeping you from progressing, my free guide here.  Book a free call and ask me anything here. J. Rosemarie Francis P.S. I’m changing my podcast artwork, mainly the background color. What do you think? Send us a text the show ===================================== 👉Helpful Resources: Learn the best tool to market your podcast. the One Funnel Away Challenge Now: https://www.podcubator.com/one-funnel-away Start Your Podcast Quick Start Guide: https://www.podcubator.com/start-your-podcast-now-free-guide my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://www.podcubator.com/selling-online-challenge Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure: This podcast is NOT sponsored. Some links are links. If you buy a product using one of the links, I may earn a small commission at no extra cost.

There's something fulfilling about having guests on a podcast but let's face it, there needs to be more balance between the benefits to the host, guest, and audience. In this episode, I discuss the advantages and disadvantages of having guests on your podcast. Who does it benefit? How can you make guest episodes more beneficial for all involved? If you currently interview guests on your podcast or considering it, this episode is for you. Key Takeaways: Guest Interviews Can Be Beneficial but Require Strategy (02:30) Guests on your podcast can build connections, provide fresh content, and bring diverse perspectives. Should align with your show’s goals and truly benefit your audience. Guest Interviews Often Benefit the Guest More Than the Host (08:45) Many guests use podcast appearances to promote themselves or their products. If a guest doesn’t share the episode with their audience, the host shouldn’t waste time promoting it either. Solo Episodes Help Establish the Host as the Expert (12:10)  Balance guest interviews with solo episodes to establish credibility. Consider formats like roundtable discussions instead of simple Q&A interviews. Pre-Interviews Help Filter Guests for Better Fit (18:20) A 15-minute pre-interview can ensure the guest aligns with your show’s purpose. Hosts should only invite guests who value the opportunity enough to share the episode. Avoid Adding Guests to Your Email List Unless It’s a Mutual Fit (22:45) Many guests are only interested in promoting themselves, not engaging with your podcast long-term. Only add guests to your email list if they are genuinely interested in your content. my free guide "Start Your Podcast Now" Watch us on YouTube: https://www.youtube.com/@toolsofthepodcasttrade Check out my PodCubator community. Don't podcast alone. Need one-on-one guidance? Book a free call and ask me anything here. Send us a text the show ===================================== 👉Helpful Resources: Learn the best tool to market your podcast. the One Funnel Away Challenge Now: https://www.podcubator.com/one-funnel-away Start Your Podcast Quick Start Guide: https://www.podcubator.com/start-your-podcast-now-free-guide my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://www.podcubator.com/selling-online-challenge Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure: This podcast is NOT sponsored. Some links are links. If you buy a product using one of the links, I may earn a small commission at no extra cost.

In this episode, I talk with Matthew Lesko.  For years I watched him on TV in his colorful jacket covered in question marks. This is a fun conversation with a man who has spent decades pointing ordinary individuals to free money from the government available in the form of grants and mentorship. If you're looking for some funding for your podcast, this episode is for you. (00:00) ion Leads to Success – Matthew Lesko emphasizes that to succeed in life, your heart has to be in whatever you do. (04:30) Government Grants Are Available for Almost Anything – Lesko explains how people can access grants for rent, business, car repairs, and even free laptops. (12:45) Avoid Google When Searching for Free Resources – Lesko advises against using Google for financial assistance as most results lead to paid services. Instead, he recommends government and nonprofit resources. (18:20) Finding Business Through SBA and Local Organizations – He introduces SBA.gov/local-assistance, where entrepreneurs can find free business mentorship and funding opportunities. (40:00) Giving Back Through Lesko Help Community – Lesko’s hip platform provides financial to struggling , redistributing 40% of revenue as grants. Connect with Matthew: Website: LeskoHelp.com Twitter (X): @MatthewLesko YouTube Channel: Matthew Lesko’s YouTube Facebook Group: Lesko Help Community Listen on Spotify: https://www.connectwithjrosemarie.com/tools-lesko Listen on Apple: https://apple.co/4huJPGG Watch all our interviews on https://www.YouTube.com/@toolsofthepodcasttrade Send us a text the show ===================================== 👉Helpful Resources: Learn the best tool to market your podcast. the One Funnel Away Challenge Now: https://www.podcubator.com/one-funnel-away Start Your Podcast Quick Start Guide: https://www.podcubator.com/start-your-podcast-now-free-guide my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://www.podcubator.com/selling-online-challenge Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure: This podcast is NOT sponsored. Some links are links. If you buy a product using one of the links, I may earn a small commission at no extra cost.

In this episode, I speak with digital creator and content coach David Griffiths, who shares his journey of struggling with YouTube for over a decade before discovering the key to creating engaging content.  He discusses the importance of consistency, audience research, and strategic content creation to grow a loyal following. He also highlights the role of mentorship, the power of short-form video, and the necessity of clear calls to action in building a successful digital presence. Finally, David emphasizes how being authentic can lead to personal success as evidenced by his 1.5 million followers. Key Takeaways: 04:30 Everyone is a Content Creator  – We are all content creators in some form; the key is to capture attention, engage our audience, and drive action. 14:50 The Power of Audience – Your audience will teach you what they want if you consistently post content and analyze engagement patterns. 21:35 The Importance of Mentorship and Coaching – Having a coach can help shortcut the learning process, saving years of trial and error. 26:10 Short-Form Video Wins – The algorithm favors short-form video, making it the best format to reach more people organically. 34:25 Don't Forget A Call To Action (CTA) – Engagement without direction leads to missed opportunities; your audience will appreciate you showing them what to do next. "Be authentic. If I had listened to the so-called experts and changed who I was, I wouldn’t have 1.5 million followers today." ~ David Griffiths Connect With David: Websitel: https://www.contentcreatingacademy.com Instagram: @DavidTheDigitalCreator YouTube: @DavidGriffithsMusic TikTok: @DavidGriffiths07 Facebook: @OrphanHelper #ContentCreation #PodcastingTips #DigitalMarketing #SocialMediaGrowth #ShortFormVideo #AuthenticityMatters #CallToAction Send us a text the show ===================================== 👉Helpful Resources: Learn the best tool to market your podcast. the One Funnel Away Challenge Now: https://www.podcubator.com/one-funnel-away Start Your Podcast Quick Start Guide: https://www.podcubator.com/start-your-podcast-now-free-guide my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://www.podcubator.com/selling-online-challenge Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure: This podcast is NOT sponsored. Some links are links. If you buy a product using one of the links, I may earn a small commission at no extra cost.

Summary: In this episode, I'm happy to geek out over content creation and podcasting tools with Dustin PolyInnovator, a multidisciplinary content creator and entrepreneur. We discussed Dustin's journey in content creation, his unique polycast approach, and strategies for omnichannel content distribution. Dustin shares insights on building a sustainable content strategy, leveraging automation tools, and maintaining consistency in podcasting to avoid podfade. Key Takeaways: Diversifying Content Strategy (00:12:30) Dustin highlights the importance of not putting all your eggs in one basket and spreading content across multiple platforms to ensure long-term sustainability. Starting with One Content Type (00:18:45) He advises new creators to focus on one content type (written, audio, or video) and reach 100 repetitions before expanding to other formats. Podcast Website Options (00:28:15) Dustin discusses alternatives to WordPress, including Ghost, Substack, and Podcastpage.io, for hosting a podcast and building an online presence. The Four Pillars Philosophy (00:40:10) He introduces his Four Pillars approach—mind, body, spirit, and emotions—to personal development and how it relates to content creation. Tools for Content Repurposing (01:05:22) Dustin shares automation and AI tools like Opus Clip and New Link that help streamline content repurposing and omnichannel distribution.   Connect with Dustin PolyInnovator: Website: polyinnovator.space LinkedIn: linkedin.com/in/polyinnovator Instagrem: @polyinnovator Twitter/X: @polyinnovator Email: (Check his website for options) Tools Mentioned: Podcast Hosting & Websites: Ghost Substack Podcastpage.io WordPress Transistor.fm Simple Podcast Press (plugin) Content Creation & Repurposing: Riverside Wave Room Descript (Descript Rooms) Opus Clip Spotter Studio Minvo Videotap Automation & Scheduling: Zapier Make (formerly Integromat) RecurPost New Link Social Media Analytics & SEO: ViewStats (by MrBeast) UberSuggest CoSchedule Headline Analyzer OptiMonster Free Start Your Podcast Now - free step by step guide: https://bit.ly/3DlHm26 Send us a text the show ===================================== 👉Helpful Resources: Learn the best tool to market your podcast. the One Funnel Away Challenge Now: https://www.podcubator.com/one-funnel-away Start Your Podcast Quick Start Guide: https://www.podcubator.com/start-your-podcast-now-free-guide my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://www.podcubator.com/selling-online-challenge Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure: This podcast is NOT sponsored. Some links are links. If you buy a product using one of the links, I may earn a small commission at no extra cost.

Nicolette Nierras shares her transformative journey from a corporate career to becoming a hypnotherapist and podcaster. After experiencing a divorce and career burnout, she embraced change and pursued her true purpose.  Through her story, she emphasizes the importance of self-discovery, authenticity, and building meaningful connections. Nicolette's insights inspire listeners to confront their fears and take bold steps toward their own transformation. I encourage you to listen to Nicolette's story and then ask yourself, "What would I do if I wasn't afraid?" Chapters 00:00 Embracing Change: A Journey of Transformation 09:46 Navigating Life's Challenges: Divorce and Reinvention 20:07 Building a New Path: Entrepreneurship and Authenticity 30:12 Empowerment and Self-Discovery: Finding Your True Self Bio: Nic Nierras is the founder of Nic Nierras Wholistic Lifestyle, where she guides individuals on a transformative journey toward holistic well-being. With a background as a chartered ant, Nic achieved significant career success by 28, only to realize that true fulfillment comes from aligning the heart, mind, and soul. She also hosts the You’re Worthless Podcast, where she shares insights on self-worth, personal growth, and transformation. Connect with Nicolette: Website | Instagram | YouTube Grab a free copy of Start Your Podcast Now #personal transformation #entrepreneurship #divorcerecovery #self-discovery, #empowermen,# hypnotherapy #podcasting #authenticity #personalgrowth Send us a text the show ===================================== 👉Helpful Resources: Learn the best tool to market your podcast. the One Funnel Away Challenge Now: https://www.podcubator.com/one-funnel-away Start Your Podcast Quick Start Guide: https://www.podcubator.com/start-your-podcast-now-free-guide my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://www.podcubator.com/selling-online-challenge Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure: This podcast is NOT sponsored. Some links are links. If you buy a product using one of the links, I may earn a small commission at no extra cost.

In this conversation, Jonathan Green discusses the impact of AI on jobs, his journey as an entrepreneur, and how to effectively use AI tools like ChatGPT to enhance business efficiency and podcasting.  He emphasizes the importance of being proactive in learning AI to stay relevant in the job market and shares practical tips for podcasters to leverage AI in their content creation process. Key Takeaways: The Role of AI in Business (00:00 - 00:29):AI, particularly ChatGPT, is reshaping industries. Businesses that fail to adapt risk being left behind in the next few years. Why Podcasting Matters (07:27 - 09:47):Podcasting allows creators to connect with audiences, build networks, and create content consistently, even in remote or isolated locations. Practical Use of ChatGPT for Podcasters (12:09 - 14:35): Use AI to write personalized outreach emails for guests or hosts. Improve podcast transcripts and generate show notes effortlessly. Mindset Shift: Viewing AI as a Tool (17:02 - 19:25):AI should be seen as a productivity enhancer, combining general AI knowledge with human expertise to achieve superior results. Efficient Video Content Creation (21:49):Tools like VIDYO help podcasters create short, engaging video clips from longer interviews, saving significant time. #Repost Send us a text the show ===================================== 👉Helpful Resources: Learn the best tool to market your podcast. the One Funnel Away Challenge Now: https://www.podcubator.com/one-funnel-away Start Your Podcast Quick Start Guide: https://www.podcubator.com/start-your-podcast-now-free-guide my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://www.podcubator.com/selling-online-challenge Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure: This podcast is NOT sponsored. Some links are links. If you buy a product using one of the links, I may earn a small commission at no extra cost.

In this episode, Anika Jackson discusses the importance of branding when starting a podcast, emphasizing clarity, intentionality, and authenticity. She provides insights on building a brand blueprint that includes purpose, vision, and mission to connect deeply with an audience. Anika also highlights how sound design and storytelling enhance a podcast’s identity. Key Takeaways with Timestamps Clarity in Branding is Key (02:38) Understanding your purpose and vision sets the foundation for a successful podcast. Develop a Brand Blueprint (03:36) Define your purpose, vision, mission, and positioning before launching. Sonic Branding Matters (04:31) Your podcast’s intro music and sound design create an identity that resonates with listeners. Evolve with Your Podcast (05:07) While your purpose stays consistent, allow your podcast to grow and adapt. Patience is Crucial Before Launching (06:14) Take time to plan and align your goals before hitting record. Connect with Anika: Website | Podcast Bio: Anika Jackson is a seasoned marketing and communications executive, USC Annenberg instructor, and co-host of the Mediascape podcast. With expertise in public relations, branding, and digital media, she has elevated results for brands and contributed to organizations worldwide. Anika is the host of the top 1% ranked Your Brand Amplified® podcast and serves on the UC Santa Barbara Women in Leadership advisory board and Intuit’s Small Business Council. Currently, she’s pursuing an MBA specializing in AI/ML at Villanova. Send us a text the show ===================================== 👉Helpful Resources: Learn the best tool to market your podcast. the One Funnel Away Challenge Now: https://www.podcubator.com/one-funnel-away Start Your Podcast Quick Start Guide: https://www.podcubator.com/start-your-podcast-now-free-guide my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://www.podcubator.com/selling-online-challenge Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure: This podcast is NOT sponsored. Some links are links. If you buy a product using one of the links, I may earn a small commission at no extra cost.