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How Do I Drive an Emotional Connection to Strategy? - Mini Masterclass 6 3z2f17
27/02/2024
27/02/2024
In this Mini Masterclass, communications expert Kate Hooper walks you through her 3 steps to...
In this Mini Masterclass, communications expert Kate Hooper walks you through her 3 steps to foster an emotional connection to any strategy/ambition/vision/big idea! Using 'Simplify', 'Personify' and 'Amplify', learn how to make your strategy really land by communicating it with your team on a human level.
Themes and Topics:
00:50 - Introduction: Simplify, Personify, Amplify
02:24 - Simplify - Turn complex strategies into something people can understand
04:30 - Personify - Let people connect with a strategy by allowing them to see themselves in it
13:00 - Amplify - What is the best method of communication for your team?
More info:
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Kate Hooper
Donald Maclean
Credits:
Produced by Martha Brownill and Kate Hooper
Delivered in partnership with Alitu
Cover art by Cuan Design